“Reviving Sega will be the greatest achievement in my career”
Sega president Shuji Utsumi on a resurgent Japan, the risks of nostalgia and why he believes in consoles
thegamebusiness.com
Veteran exec Shuji Utsumi—who helped map out the original PlayStation strategy, steered Dreamcast classics like Sonic Adventure and even brokered Kingdom Hearts—says that breathing new life into Sega will be the crowning achievement of his 30-year career.
He’s already shaken up the old Japan-first playbook, insisting studios plan for global, multi-platform launches (PC included) from day one so franchises like Persona and Like a Dragon land big everywhere, not just at home.
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